Sales Enablement Specialist

Description

The Senior Sales Enablement Specialist supports the execution of Member Service sales behaviors, sales incentive priorities, and playbook adoption by translating Sales Operations strategies into field-ready tools, communications, reporting insights, and behavior-based action plans. Reporting to the Manager of Sales Incentives, this role partners with Sales Operations, Marketing and Communication, Talent & Member Development, Member Service leadership, and other business partners to improve sales behavior adoption, campaign execution, member experience outcomes, and frontline performance. The role ensures sales plays, incentive priorities, coaching resources, and performance insights are aligned and consistently reinforced across branch and service center teams.

LOCATION

Mountain America Center - Hybrid

9800 S Monroe St
Sandy, UT 84070

SCHEDULE

Full Time; this is a hybrid schedule with some weekly in office expectation, based on business need.

* This role requires frequent interaction with frontline teams in our branch network. Travel within Utah to local branches is expected, along with occasional travel to other states within our footprint, up to 30% of the time.

To be effective, an individual must be able to perform each job duty successfully.

Sales Behavior Playbook Execution & Adoption

Support development and execution of Member Service sales plays, behavior standards, and coaching resources.

Translate Sales Operations priorities into clear frontline actions, tools, and execution guides.
Monitor adoption and effectiveness of sales plays and recommend improvements to support performance outcomes. .

Sales Behavior Enablement & Leader Coaching Support

Partner with Talent & Member Development to support sales skill development and behavior reinforcement.

Develop coaching tools, job aids, and leader resources that improve frontline execution.
Identify skill and knowledge gaps using performance data, incentive results, and member feedback.

Incentive-Aligned Sales Enablement

Translate incentive priorities into actionable sales behaviors and frontline expectations.

Support leaders with tools and insights that improve sales effectiveness and member outcomes.
Analyze performance trends and recommend actions to improve adoption, engagement, and results.

Sales Process, Campaign, and Incentive Alignment

Partner with Sales Operations and Marketing to support campaign execution and member growth initiatives.

Ensure sales plays, campaign messaging, incentive priorities, and frontline expectations are aligned.
Support ethical sales practices, explicit consent standards, and process documentation requirements.

Adoption, Communication, and Field Readiness

Develop communications and resources that support adoption of sales initiatives and incentive priorities.
Coordinate readiness activities for new sales plays, campaigns, and program launches.

Gather field feedback and identify opportunities to improve adoption, effectiveness, and user experience.

Leader Coaching, Measurement, and Behavior Reinforcement

Support coaching frameworks that reinforce sales behaviors, member-centric practices, and performance expectations.

Provide reporting and insights that help leaders identify coaching opportunities and performance gaps.
Facilitate feedback loops between frontline leaders, Sales Incentives, and Sales Operations teams.

Performance Measurement & Insights

Develop reporting that measures adoption, effectiveness, and impact of sales enablement initiatives.

Monitor trends related to sales plays, campaigns, incentives, coaching activities, and member outcomes.
Identify performance gaps and provide actionable recommendations that support business objectives.

KNOWLEDGE, SKILLS, and ABILITIES

The requirements listed are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.

Education and Experience

Typically requires minimum of 5 years in sales enablement, training, or sales operations, preferably in financial services or member-focused environment.
Bachelor's degree in Business, Marketing, or related field or equivalent experience required.

Knowledge & Skills

Possesses thorough knowledge and application of methods or procedures in sales enablement, sales process, and communication.
Knowledge of sales enablement and a strong ability to align sales training and sales processes is essential.
Problem solving skills
Verbal/written communication skills

Leadership and Organization Development

Collaborates with peers to deliver results and build organizational capacity
Ability to work independently and as part of a team
Strong contribution to team effectiveness
Develops multifunctional base level skills
Excellent collaboration, communication, and project management skills.

Scope and Strategic Impact

Supports execution of Sales Operations initiatives through behavior adoption, coaching support, communication planning, and performance reporting. Assists with moderately complex data analytics
Provides periodic reports and updates as required by team and guides new hires
Supports program delivery through the practical application of basic discipline knowledge with limited guidance
Evaluates unique circumstances and assists in making recommendations
Possesses solid understanding of applications within business environment
Influences sales performance outcomes by improving frontline adoption of sales behaviors, incentive priorities, and coaching practices.

Analytical Thinking & Problem Solving

Works on problems / projects of diverse complexity and scope
Exercises independent judgment within generally defined procedures and practices to identify a solution
Seeks advice in order to make decisions on complex business issues

Other Skills and Abilities

Proven ability to develop structured content and sales programs that drive behavior change.
Excellent collaboration, communication, and project management skills.
Detail oriented with strong organizational skills a must.
Experience with CRM systems, sales enablement platforms, and performance dashboards.
Proficiency in using sales enablement tools and resources.
Familiarity with sales enablement methodology and customer/member profiles.